This egg hunt season brought some pretty exciting features in Advanced Web Ranking for you to find. I’m pretty sure you’ve already discovered them all, but just to make sure you hit the 100% completion record, I’ll briefly describe each one of them below.
So let’s get right into it – use the sidebar on the right to jump to a particular update.
‘SERP Features Spread’ KPI
A new KPI called 'SERP Features spread' is now available as a bar chart in the Ranking-Keywords view. This will show you the features' types and how many times they appear when triggered by your targeted keywords, as well as for how many of them your website ranks.
Export Options and Upgraded Limitations
Upgraded Exports Limitations
The limitations for UI exports have been increased to 10k rows for CSV, and to 20k rows for XLSX files. On the other hand, the maximum number of rows included in the PDFs was increased from 100 to 250 keywords.
API Search Volume Exports
You'll now be able to export via API new Search Volume and Trend metrics.
Here are the Search Volume metrics: Searches (average monthly searches, country-wide), Local Searches (average monthly searches, for the search engine's custom location defined), Global Search Volume (average monthly searches, globally, with no country filter applied).
As for the Trend metrics, two new options have been made available via API: Quarterly Search Trends (trend of searches of the last 3 months compared to the previous quarter, represented as percentage difference) and Search Trends (exact volume of searches a keyword received over the last 12 months, month-to-month amounts).
For more technical details on how to pull and use this data, make sure to check the API documentation.
Organize Keywords by Groups under Widgets in Printable Reports
Up until now, in order to group keywords in groups under widgets in printable reports, you needed to add one table widget at a time, for each group. With this latest update, you'll now be able to easily organize your keywords in printable reports by groups, while adding up to 10 groups per table widget.
New Google Data Studio Metric Available
The recently added Visibility Percent metric in Market Share is now available for export in Google Data Studio, too.
Google Data Studio Customization Options
New Google Data Studio customization options for Visibility data sources are now available. These additions will allow you to split the data by keyword groups, search engines & websites, as well as the ability to select a specific project.
'Visual Stories' Tracking
Since Google’s 'Visual Stories' are now prominently featured on mobile in the US, you'll now be able to track this result type in AWR and in the free Google CTR tool, as well.
UI/UX Improvements
Show/Hide KPIs Option
You can now show and hide the KPIs from both the UI and the reports using the newly added toggle option.
Organic Rankings Icon
A new icon representing organic rankings is now available in the 'SERP Features' column, allowing you to glance for which keyword the organic ranking was achieved. In the near future, we plan on implementing the option to filter by organic URLs, so stay tuned for our next app releases!
And that’s pretty much it for April! :)
Want to be up-to-date with all the new features and improvements that we add? Make sure to follow our changelog.
And of course, please reach out if you have any feedback on this. We’d love to hear your thoughts!
Article by
Dan Popa
Dan Popa is an Online Marketing Strategist at Caphyon. He is passionate about both Online and Offline Marketing and he's always looking for new ways of applying the basic principles of marketing in the fast-evolving SEO field. He's always in the mood to chat about new creative ideas for campaigns, so you can find him on Twitter.
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