Advice and answers from the Advanced Web Ranking Team
Market Share Metrics and Dimensions for Google Looker Studio
Learn more about AWR's various market share metrics and dimensions in Google Looker Studio to improve your report analysis.

Market Share reports for Google Looker Studio offer the following set of metrics and dimensions:
Metrics
Market Share - The percentage of Estimated Visits that your website or a competitor receives from the total Estimated Visits that Top 20 keywords can generate during a month.
Click Share - Estimated percentage of clicks that your website may receive from Top 20 keyword positions.
Estimated visits: The approximate number of visits that your website or a competitor may receive during a month, based on its keywords in Top 20 and related search volume.
URLs: The number of URLs that your website or a competitor is ranking with in Top 20.
Keywords: The number of keywords that your website or a competitor is ranking for in Top 20.
Common keywords: The number of keywords that both your website and a competitor are ranking for in Top 20.
Competitor unique keywords: The number of keywords that a competitor is ranking for in Top 20, but your website is not ranking.
My unique keywords: The number of keywords that your website is ranking for in Top 20, but a competitor is not ranking.
Dimensions
The dimensions available with the AWR Connector include:
Project - Project / campaign that you are managing
Website - Main website and competitors in a project
Search engine - Search engines or search engine versions in a project (e.g. All search engines, Google desktop and Google mobile)
Keyword groups - Groups that include the terms and phrases for which you are monitoring rankings in a project
Do you have any other questions? Don’t hesitate to get in touch and we will keep building the FAQ.
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